What it is and how to use it to your advantage - revealed to you in a story of a very successful distributor who sabotaged their downline and never even knew it.
There are many who believe that success in network marketing is based on setting goals, doing daily affirmations and visualizations etc.
But they are simply WRONG. Perhaps not intentionally, but wrong nevertheless.
A very successful network marketer earning about $60,000 a month heard about me and my message and thought it was a great concept so she brought me in to speak to one of her groups. There were about 1500 of her distributors there. That morning I gave one of my very best performances ever and they responded with a long and rousing standing ovation. They loved the message I shared with them.
Well, after the morning ended this woman and her husband whisked me off to a private meeting over lunch. It was clear she was agitated and seemed upset. Once the meal was served and the waitress stopped her frequent visits to the table this powerhouse of a woman got right to the point.
She said, "We are very upset at what you taught our people today!"
A bit shocked, I asked, "Why?" She quickly stated that she didn't like the idea that I had told them all to stop doing the very things she had been telling them to do for the past seven years which included, goal setting, daily affirmations, visualization and reading a myriad of motivational self-help and how to books.
I am pretty bold and fearless when I have the truth as my foundation so I leaned over the table and looked into her eyes and asked kindly, but firmly, asked the following question: "Are those the things you did to reach the level of success that you now enjoy?"
I shall never forget what happened next.
This woman is one of the finest human beings you will ever meet. She loves truth and has a great deal of integrity. Here's what happened next. As soon as I asked her that question she turned and looked at her husband for about 10 seconds... neither said anything.. then she turned back to me and shook her head and quietly said, "No."
That didn't surprise me in the least.
I then shared with her something that was quite an eye opener to her and put a very different slant on her role as a leader.
I said, "When you stand in front of your organization and tell them that if they will do what you have told them to do, they will enjoy the success they seek and that you enjoy, they not only accept what you say as gospel truth but embrace it enthusiastically. With great gusto and mental commitment they set about trying to do all the things you suggested."
"But here is the rub... when a few months, or worse yet, a year or two has gone by and they still don't have the success they hoped for and were, in fact promised by you, They don't question you or the methods you suggested. After all you have complete, undeniable credibility.
"Who do they question?"
"Themselves. They give themselves negative conclusions they don't deserve... like I must not have what it takes or I am a failure. Then they get very discouraged, give up and wither and die away. Sure they may keep coming to meetings for social interaction is, indeed, one of the great benefits and attractions that people experience and love... but do they earn much money?"
Almost always the answer is no.
She caught the vision of what I was teaching her and vowed to make sure she put the responsibility for success where it belongs - in the hearts and between the ears of the distributor not in techniques.
If this has happened to you, and I'll bet it has, you can change it if you want to with the truths you are learning from me.
FIRST: To stop this from happening to you make sure you don't fall into the trap of believing that the techniques suggested by a big money earner is the way they did it. Don't believe that they are the reason you will succeed
There are only four things you must do to make money in network marketing. Do these with the right self-paradigm and do them consistently and you will make all the money you want.
So when you hear anything other than this, please understand that what you are being taught by these well meaning upline and gurus is their way to try to motivate you to do these four things consistently.
1) Believe in and use the product(s) (This is the
2) Prospect - i.e. look for interested customers and business builders
3) Recruit those who are interested - make the rest customers where possible
4) Teach the new recruit what you know
Repeat, Repeat, Repeat..... forever.
The mechanics of doing network marketing are really very simple aren't they?
SECOND: Take a close, in-depth and truthful look at your real motivations. If they aren't there don't give yourself any negative labels. You are NOT stupid. You DO have talent. You could learn to do and be what it takes if you REALLY wanted to.
You just didn't want to badly enough. Period.
Just acknowledge that you just don't want the results badly enough to consistently do what it takes, for as long as it takes, no matter what, including making some important and crucial changes in yourself.
If you are truly motivated from within by one or more Core Desires to do the
business and become what you must become then see steps 1 through 4 above and
you will begin to experience the joy of success.