Solving Common Beauty Issues

Issue: Little or no definition to cheekbones

• Solution: Apply darker cheek color to hollow of cheeks to slim them.
  Add lighter blush shade along top of cheekbone. Apply lighter blush in circular motion to apples of cheeks while smiling to create a youthful flush.

Issue: Thin or gaunt-looking cheeks

• Solution: Use a lighter cheek color along top of cheekbone and apply to apples of cheeks while smiling to create a plumper, younger look. Do not contour hollows of cheeks.

Issue: Jawline too wide or strong

• Solution: Apply darker shade blush, foundation, brunette brow liner, or concealer along the outside bottom of jawline, blend in well, and lightly re-apply the True Touch Foundation of your choice.

Issue: Nose too broad

• Solution: Apply darker shade blush, foundation, brunette brow liner, or concealer color along each side of the bridge of the nose, blend in well, and lightly re-apply your favorite True Touch Foundation.

Issue: Nose too short

• Solution: Apply lighter shade of foundation along the length of the bridge of nose, and blend in.

Issue: Nose too long

• Solution: Apply darker foundation, brunette brow liner, or concealer to the tip of the nose and blend in well. Lightly re-apply your favorite True Touch Foundation.

About brows

• Brows frame the eye.

• Inner brows should begin at inside corner of eye.

• Brow should peak softly at a 45 degree angle over the eyes.

• Brow should taper out gradually to a thin but soft point.

• Brow end should extend beyond outer corner of the eye.

• Always pluck brow hairs in the direction they are growing.

How to fill in brows for a finished look:

• With brow pencil, start at fullest part of brow.

• Shade along edge with very light, feathery strokes, filling in sparse areas.

• Eyebrow should be fullest close to the bridge of the nose, ascending to soft peak and tapering down at the end.

• Optional finish: With brow wand, apply Keratonics Shaping Gel in an upward motion, lifting brow hairs for a freshly groomed look.

About lips

• Lip gloss makes lips look immediately plumper and younger looking.

• Use lip gloss without lip liner to enhance the appearance of plumpness.

• Lighter, creamier lip colors make lips look more abundant and young.

• Add a touch of light lip gloss with dark lipstick to center of upper and lower lip to enhance fullness.

• To make lip color last longer, fill in entire lip with lip pencil. Follow with lipstick or lip gloss.